Honestly Speaking, Creative Innovative Online Advertising and Marketing Campaign Ideas

Time has changed. And in the current environment, listening to the customers and understanding their needs is more important than ever for all companies, including insurance and financial services like Prudential.

Launched in Singapore, Prudential has started its largest online branding in its history, called “The Power if Listening” that created by advertising agency Ogilvy. The campaign itself is largest both in term of investment and geographic reach and progressively roll-out across the region through 2010 and into 2011.

The campaign is also integrated with TV, print, outdoor and online advertising and marketing executions. And one of the investment-linked products (ILP) campaign is Honestly Speaking, created by creative agency Yolk. It’s online advertising and marketing campaign that mean to engage and understand the minds of Singaporeans about investment.

One cool things in this creative advertising ideas is the campaign use comic as its communications media. Users can create their own comic to tell about what they want to sat about investing, submit it and ask their friends to vote. Top 3 comics with the most votes will win the cash prizes.

Cool and innovative online advertising ideas!

Creative Online Advertising Marketing Ideas Prudential Comic Creator

Creative Online Advertising Marketing Ideas Prudential Comic Gallery

Creative Online Advertising Marketing Ideas Prudential Comic Creation